003 - Moving forward during a global crisis

<p><span style="font-size: 10pt;"><span style= "font-weight: 400;">How can you keep moving forward in your business during a global crisis?</span></span></p> <p><span style="font-weight: 400; font-size: 10pt;">Businesses are beginning to open again after shutting down in response to the Covid-19 pandemic. But it will likely be some time before people are comfortable attending art gallery shows and art fairs in large numbers. In the meantime, is it possible to continue growing your art business and earning an income? The answer is absolutely yes. In this episode, Catherine shares three important shifts you can make in your business operations and mindset, which will allow you to pivot and adapt to these new challenges.</span></p> <p><span style="font-size: 10pt;"><strong>Conversation Highlights:</strong></span></p> <ul> <li style="font-weight: 400;"><span style= "font-weight: 400; font-size: 10pt;">What questions you should ask yourself before you do anything else in your business;</span></li> <li style="font-weight: 400;"><span style= "font-weight: 400; font-size: 10pt;">Why having a social media presence and offering online sales is more important than ever; </span></li> <li style="font-weight: 400;"><span style= "font-weight: 400; font-size: 10pt;">What is motivating art collectors and buyers to purchase now; and</span></li> <li style="font-weight: 400;"><span style= "font-weight: 400; font-size: 10pt;">How consistency is critical if you want to achieve your art business goals.</span></li> </ul> <p><span style="font-weight: 400; font-size: 10pt;">AND — how to “immunize” your art business by prioritizing community and connection over sales.</span></p> <p><span style="font-size: 10pt;"><strong>Links and resources:</strong></span></p> <ul> <li style="font-weight: 400;"><span style= "font-weight: 400; font-size: 10pt;">Follow Catherine on Instagram: <a href= "https://www.instagram.com/catherineorer/">@catherineorer</a></span></li> <li style="font-weight: 400;"><span style= "font-weight: 400; font-size: 10pt;">Check