Verizon Expands Loyalty Program

<p>At the recent 2020 Loyalty360 Awards, Verizon Wireless came away as big winners. They took home the Platinum Award in the Program Partnership category, won the Gold in the Loyalty Program Design category, and won the Bronze Award in the 360-Degree for overall brand excellence.</p><p>Recently, Mark Johnson, CEO of Loyalty360, spoke with Julia Russell, Director, Verizon Up Loyalty Program at Verizon, and Carrie Mastropaolo, Verizon Up Marketing Strategy, about the 2020 campaigns and what the future holds.</p>