Is Loyalty a Myth?

Los and Bertram argue about whether loyalty is something real or completely made up? Is it one-sides or can we all partake? Is it just a corporate thing or mostly relationship-driven? They look at the history of the word, the history of loyalty programs, and the common misconceptions of what loyalty is and can be. Thank you for listening! We love you. Don't forget to subscribe, leave a review, spread the word about this podcast. Resources from this episode: https://plato.stanford.edu/entries/loyalty/ (Stanford Encyclopedia of Philosophy) https://www.amazon.com/Values-Cards-John-Veeken/dp/0980517532/ref=asc_df_0980517532/?tag=hyprod-20&linkCode=df0&hvadid=312134205520&hvpos=&hvnetw=g&hvrand=3387615979903397748&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9016148&hvtargid=pla-569286412242&psc=1 (The Value Cards) https://mashedradish.com/2017/06/09/not-above-the-law-the-origin-of-loyalty/ (The Origin of "Loyalty") https://blog.smile.io/a-history-of-loyalty-programs/ (The Long History of Loyalty Programs) https://www.forbes.com/sites/robasghar/2018/07/03/loyalty-isnt-a-virtue-its-the-enemy-of-workplace-ethics/?sh=327826fb4d4b (Forbes - Loyalty is the Enemy of Workplace Ethics) https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action?language=en (Simon Sinek - Start with Why) https://customerthink.com/loyalty-real-or-fiction/ (Loyalty: Fact or Fiction) https://www.google.com/url?sa=t&rct=j&q=&esrc=s&source=web&cd=&cad=rja&uact=8&ved=2ahUKEwiHpIu2yY7vAhUVJDQIHUV9B7UQwqsBMAp6BAgOEAg&url=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DvJSAE7zDj8g&usg=AOvVaw2FYEgm8VIArTM_H3fjN2Zt (The average lifespan of a friendship? 10 years. Here’s why.) https://www.menshealth.com/entertainment/a33234610/hamilton-criticism-lin-manuel-miranda/ (Lin-Manuel Miranda on Hamilton Criticism)