SPaMCAST 732 - Value in Software Development, A Conversation With Robert Cooke

<p><span style="font-weight: 400;">The SPaMCAST 732 features our interview with Robert Cooke. Robert and I discussed the role of software development in delivering value in non-software product organizations.</span></p> <p><span style="font-weight: 400;">Robert Cooke is the Founder and Principal Architect at 3Forge, a New York-based provider of data virtualization and visualization technology. 3Forge has achieved significant growth over the years as a result of increasing demand for its award-winning, web-based browser AMI platform.</span></p> <p><span style="font-weight: 400;">Today, AMI is deployed at three of the five largest global banks, and nearly 20 percent of global equities flow through the platform. 3Forge also has provided its services to hedge funds, broker-dealers, and other financial services firms. The company is the leading provider of “performance at scale” data management systems.</span></p> <p><span style="font-weight: 400;">Robert’s accomplishments have spanned electronic trading, middle and back office, regulatory reporting, compliance, and risk management.</span></p> <p><span style="font-weight: 400;">Website:</span> <a href= "https://www.3forge.com/"><span style= "font-weight: 400;">https://www.3forge.com/</span></a><span style= "font-weight: 400;"> </span></p> <p><span style="font-weight: 400;">LinkedIn:</span> <a href= "https://www.linkedin.com/in/robert-cooke-a7835b69"><span style= "font-weight: 400;">linkedin.com/in/robert-cooke-a7835b69</span></a></p> <p> </p> <p><strong>Re-read Saturday News</strong></p> <p><span style="font-weight: 400;">This week we re-read Chapter 4 of</span> <a href="https://amzn.to/3RrmE2a"><span style= "font-weight: 400;">Extraordinarily Badass Agile Coaching: The Journey from Beginner to Mastery and Beyond</span></a> <span style= "font-weight: 400;">(Amazon Associate Link). Chapter 4, Badass Agile Coaching Agreements, focuses on the need for and structure of…coaching agreements (hence the name of the chapter :)). I use coaching agreements on a regular basis. Th