How Reading Emails Can Help Your Business

<p>How many of you have replied to a marketing email or text or post with something like, “Stop texting and emailing me! It’s too much!”</p> <p>This blows my mind, because experts are always looking for ways to learn more about marketing, even the tactics they don’t like.</p> <p>Listen to this podcast and I will discuss with you a better way to approach things.</p> <p><strong>Podcast Transcript</strong></p> <p>Are You A Student Of Marketing?</p> <p>How many of you have replied to a marketing email or text or post with something like, “Stop texting and emailing me! It’s too much!”</p> <p>This blows my mind, because experts are always looking for ways to learn more about marketing, even the tactics they don’t like.</p> <p>Recently I launched a product to help to use Instagram for your business, as I released my marketing sequence I could sense by the replies and uptake that my marketing client list were becoming super excited, signing up, and starting to talk about it to others.</p> <p>A few days in, however I got a text from a member that said, “Hey, can you take me off this Instagram email sequence as I don’t think it suits my business!”</p> <p>I couldn’t believe it. I was like, “What are you talking about?”</p> <p>“I’m tired of getting all the messages, and it’s not for me. Please cancel it.”</p> <p>I wanted to write back to him, but I didn’t because I was so annoyed and sad.</p> <p>I know him and he runs a marketing department for a business, and he has told me he is trying to learn how to better market his company’s offerings and get a better return on investment. Well guess what? With this Instagram For Business launch, if he opened his eyes and mindset, he had a perfect behind-the-scenes seat to a launch that was selling its sock off!</p> <p>He had all the marketing material emailed to him every day, but instead of saying, “Wow, this is a really good case study about how to launch a product,” he got annoyed with it and asked to cancel it.</p> <p>It just blows my mind how many times people who are trying to l