6 Tips for Creating Value-Driven Content

<p>How do you create value-driven content? In this episode we’re giving you 6 of our best tips for providing value to your audience — so they’ll know, like, and trust you — which is what ultimately leads to sales.  </p> <p>And if you like easter eggs — see how many of these tips you can spot us using in this very episode!</p> <p> </p> <p>TIME-STAMPED SHOW NOTES</p> <p>0:55 Meg’s sparkly moment of the week.</p> <p>1:55 Lauren’s sparkly moment of the week.</p> <p>2:50 What you need to know about value-driven content…</p> <p>4:10 Why you need to share valuable content…</p> <p>5:20 Know your audience.</p> <p>6:55 Create content for the different types of learners.</p> <p>8:45 Structure your content in a compelling way.</p> <p>10:05 Keep it simple! Avoid overwhelming your audience.</p> <p>10:45 Don’t sell in every post, provide value and encourage engagement.</p> <p>11:30 Have a POV and stick to it! </p> <p> </p> <p>LINKS WE MENTIONED</p> <p>Freebie: <a href='https://view.flodesk.com/pages/60d65158d9c4bdc57f20c745'>150 Social Media Content Ideas</a></p> <p> </p> <p>Did you enjoy this episode? If so, it would mean so much to us if you left a review. Reviews will help this podcast grow and we can make the world a little more Sparkly!</p> <p> </p> <p>LET’S CONNECT</p> <p>Is there a topic you’d like us to cover in an upcoming episode? Are you a business owner who wants to join us on the podcast to share your story? Send us an email at <a href='mailto:hello@yoursparklybrand.com'>hello@yoursparklybrand.com</a> to get in touch. </p> <p>Find Lauren at <a href='https://laurentassiagency.com/'>laurentassiagency.com</a> or on <a href='https://www.instagram.com/lauren.tassi/'>Instagram</a></p> <p>Connect with Megan at <a href='https://www.megangersch.com/'>megangersch.com</a>, on <a href='https://www.tiktok.com/@megangersch'>TikTok</a>, and <a href='https://www.instagram.com/megangersch'>Instagram</a></p>