Eureka 300: Sesamy

Meet Måns Ulvestam and Karl Rosander. They founded Acast and are the brains behind Sesamy, a business on a mission to “redemocratise” access to copyrighted content in the digital realm. The founding principle? You only pay for what you want and you consume it however you wish. Or as Ulvestam has pithily put it: why pay for the whole buffet, if you only want one dish? Ulvestam and Rosander, both serially successful digital entrepreneurs and award-winners, describe the start of the Sesamy journey.