Better Hiring through Software with Dane Maxwell

<p><b>Nuggets:</b></p><ul> <li>The idea is 5% of what makes a business successful; execution is the rest</li> <li>Jeff Bezos was savvy enough to make billions just investing in other companies</li> <li>Find a pain that elicits a visceral response in your customers</li> <li>Learn why some businesses pay some employees to quit</li> <li>Focus on three things when starting a business: your customers’ pain, their ideal outcome, and your mechanism for bridging the gap</li> <li>Craft your prospecting emails envisioning that you are the person reading it.</li> <li>“Far and away the best prize that life has to offer is the chance to work hard at work worth doing” - Teddy Roosevelt</li> <li>Be willing to build things that might not work and move on from them if they don’t.<p></p> </li> </ul><p><b>Action Steps:</b></p><ol> <li>In summary: Find a clear customer, get them a clear result, and implement a clear mechanism.</li> <li>Create sales funnels to recruit job candidates as if they were clients. Use landing pages, lead magnets, opt-ins.</li> <li>After the funnel qualifies them, prospective employees invest in personality tests, such as Kolbe A and Wealth Dynamics (test fees can be refunded if hired).</li> <li>Create a test that allows you to see how prospects implement a job-related task.</li> <li>Implement this idea manually. Take on your first client for free. Prove a result with some of their hiring jobs, then move on to clients 2, 3, 4 and 5, increasing your fee.</li> <li>Invest the majority of your time in client relationships and let the business details be determined by what you learn.</li> <li>Hire developers to build a saas around the systems that work.</li> </ol><p><br></p><p><strong>Follow through on these action steps and email us your results at update@runwithit.fm.</strong></p><p><b>Links:</b></p><p>Start From Zero (<a href="https://www.startfromzero.com/runwithit">no opt-in excerpt</a> for Run With It listeners)</p><p><a href="https://www.kolbe.com/kolbe-a-index/">Kolbe A Index</a></p><p><a href="h