The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
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Description
Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.
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Episodes (262)
349. Unlocking Success Through Collaboration: Insights from Priscilla McKinney
346. Defeating the Planning Fallacy: Strategies for Smarter Time Management (Refreshed Episode)
345. Applying Psychology to Everyday Life: Practical Strategies for Better Decision-Making - with Paul Bloom
342. Melina’s Go-To Brainy Books: Behavioral Economics Books You Need To Read (Refreshed Episode)
341. Unlocking Deeper Connections: The Power of Thoughtful Questioning with Meghaan Lurtz
340. Innovation Starts with a Question: Unraveling the Power of Beautiful Questions - Warren Berger (Refreshed Episode)
339. Mastering User Behavior: Data Insights for Exceptional Experiences - Lucie Buisson
338. Boost Your Brand: The Power of Behavioral Economics in Peloton's Advertising (Refreshed Episode)
337. The Role of Critical Thinking in Resisting Misinformation - Sander van der Linden
336. Unlocking Minds: Understanding the Power of Perception - David McRaney (Refreshed Episode)